Welcome to Ohio, Schlafly!

We are extremely proud and excited to announce that we’re bringing Schlafly beer into Ohio! For the past two years, we’ve helped Missouri’s largest independently owned brewery take Kentucky by storm and we’re ready to bring that success to the northern shore of the Ohio River. Starting in March, the good people of Cincinnati and Dayton will be able to buy Schlafly’s full line of products in bars, restaurants, grocery stores, and anywhere fine craft beers are sold.

When Tom Schlafly and Dan Kopman opened The Schlafly Tap Room in Downtown St. Louis in 1991, they were in completely uncharted waters. While Schlafly had homebrewing experience and Kopman had extensive experience in British and Scottish breweries, neither knew exactly how to go about actually running a brewpub. When their doors opened for the first time on the night after Christmas, the Schlafly Tap Room didn’t really have a business plan, just a mission: “To make great beer and food in a fun atmosphere and enjoy it with the community.” They didn’t even have furniture that opening night, but patrons were so excited about this new endeavor that they happily stacked sacks of grain and malt to create their own make-shift furniture.

As you no doubt know, the city of St. Louis is also home to the world’s largest brewer, Anheuser-Busch, and in 1991, the idea of starting a brewpub in its backyard was considered by many to be, well, nuts and really, it’s not hard to see why. While brewpubs were just starting to gain traction on the coasts in the early ‘90s, The Schlafly Tap Room was the first new brewpub opened in the state of Missouri since Prohibition became law in 1919. So it’s no surprise that in the beginning it was viewed more as a curiosity than anything else. Patrons’ first question when they walked in was almost always how to pronounce the strange collection of consonants (it’s SLAFF-lee, if you were wondering yourself). But curiosity led to sampling and once that started tasting the beer, they were hooked.

It’s tough to imagine now, but back in the early ‘90s very few breweries produced more than one or two styles of beer. If you didn’t like them, well, too bad; go find another brewer. But when consumers walked into The Schlafly Taproom, bartenders could pour style after style of beer until they found one that the consumer truly liked. This wide variety of high quality beer proved to be the lynchpin of Schlafly’s growth and today they brew 50 unique styles of beer in two different facilities and are sold in 14 states.

 

For more information on Schlafly:

Visit their website: schlafly.com
Give them a Like on Facebook
Follow them on Twitter
Check out their Instagram page
Check out their YouTube channel

Representing craft beer brands with pride